AI Insights · Timothy · July 2023
Top 5 iOS Music and Podcasts Apps in Kenya Q2 2023
In Q2 2023, the top five music and podcast apps on iOS in Kenya showed varying trends in downloads, revenue, and active users. Audiomack led in user engagement, while Deezer saw notable revenue growth.
In Q2 2023, the performance of the top five iOS music and podcast apps in Kenya exhibited diverse trends in weekly downloads, revenue, and active user engagement. Data from Sensor Tower offers an insightful look into these metrics.
Deezer: Music Player, Podcast saw fluctuating revenue, peaking at $291 in the final week of June. Weekly downloads varied, reaching a high of 75 in late April. Active users showed a slight decline overall, ending the quarter with around 710 users.
TuneIn Radio: Music & Sports experienced relatively steady revenue, ranging between $115 and $209. Downloads saw a peak of 84 in early May, while active users fluctuated, ending the quarter at approximately 150.
Audiomack - Play Music Offline led in user engagement, with active users consistently above 23K, peaking at over 25K in April. Downloads were also robust, peaking at 661 in early May. Revenue showed a steady increase, reaching $91 by the end of May.
Boomplay: Music & Live Stream saw a consistent download rate, peaking at 544 in late April. Active users fluctuated, with a peak of 14.2K in mid-April. Revenue showed a mixed trend, peaking at $96 in mid-June.
JioSaavn – Music & Podcasts had minimal downloads, with no significant peaks. Active users remained low, with a notable drop to 10 in late May. Revenue varied, peaking at $123 in early May.
These insights are based on data from Sensor Tower. For more detailed analytics, visit their platform.